Born and raised in a suburb of Boston, Alyssa decided to escape the cold winters and attend East Carolina University. She graduated with a Bachelor’s Degree in Business with a concentration in Management. During her time at ECU, she interned at Enterprise Rent-A-Car. Starting in their management trainee program, Alyssa quickly moved up through the ranks. After graduating from ECU, she moved to Charlotte where she started her journey in the financial industry in multiple roles in sales and marketing.

Alyssa enjoyed helping advisors exceed their yearly growth goals by helping them implement imperative processes and procedures in their sales and marketing strategies. After hearing about what The Admin Effect was doing not only for advisors but the entire financial industry, she knew she had to be a part of the journey. As the President of The Admin Effect Alyssa takes pride in ensuring company goals are met, keeping the company focused on their mission, and creating a path to lead the industry by example through their core values.

In her free time, Alyssa enjoys spending time with her husband Josh and her curious fur baby Milo, traveling, and tackling DIY home projects.